Primary Recent Experience: 2011 - Present

Nasdaq, Inc.

Global Head of Design and User Experience 2011 - Present

  • General manager of a $4MM product design & user experience team that serves 5 business units across the global stock exchange and fintech leader
  • Instituted all product design processes, including customer research, lean UX & agile principles, designers prototyping in HTML, CSS, and JS, iterative customer feedback via usability testing and beta programs, and analytics to guide future development
Managing Designers
  • Directly manage, coach, and mentor design leadership team, including Director of User Experience, Creative Director, Director of Design Research & Customer Insights, & Director of Mobile Design
  • Scaled a team from 1 to 30 in 4 years through direct recruiting efforts, saving over 200k annually in recruiter & placement fees and improving overall hiring quality
Leading Digital Transformation via Design
  • Regularly present strategic design initiatives to executive management and officers, including CEO, CFO, and Board of Directors
  • Executive producer of Nasdaq Pro/Design Conference (NYC 2015) and 2 Pro/Design Masterclasses (SF 2016) to showcase compelling speakers exploring how design and research are critical to business strategy
  • Created a cross-business customer advisory board of clients and users to help sales, service, commercial teams, and design better understand our users & buyers
Leading Innovation
  • Designers on my team are cited as inventor in 32 patents (16 pending) as of 2017
  • Launched Nasdaq Mosaiq, a design research asset management system now available as a free download for agencies, start-ups, and enterprises
  • Led multiple cross-team innovation workshops & sprint teams to explore latent, unmet customer needs and evaluate new business opportunities across silos
Awards and Recognition

Rutgers Business School

Adjunct Faculty: Customer Centric Management Mini-MBA 2013 - Present

Rosenfeld Media

Author: Managing Design Leadership 2016 - Present

To be published in 2018