UX process

Define

Erova helps you and your team even when the first lines of code won't be written for months. We ask and answer critical questions in the pre-design phase that save time and money during development and reassure your clients and investors of a timely, successful launch.

For example, Erova often assists in the early phases of a project by providing:

  • audience analysis:
    help understand who your user or customer is and what they expect
  • task and interaction flows:
    are steps to completion simple and predictable?
  • technical requirements/use case review:
    we expose bloated features and emphasize important, useful tasks
  • information architecture analysis:
    we build your navigation and labeling paradigms for your users, not the programmers

Design

Whether you have an existing design, an in-house design team, or are an interactive or marketing agency, or are starting from a blank Photoshop document, we can help design an elegant, intuitive interface that's based on convention and common sense.

Design services frequently include delivering:

  • early stage wireframes to emphasize structure, task flow, and layout
  • usability or heuristic analysis to confirm designs are effective and usable
  • style guides determining fonts, graphics, color palettes, and layout rules
  • high-fidelity full color mockups and comps

Deliver

With an intuitive interface in place, Erova regularly helps companies build and launch their projects and evaluate the success of those projects following launch.

Development and post-launch analysis services include:

  • work in tandem with local or off-shore development teams to transpose design into fully functional code
  • xHTML / CSS / JavaScript code development
  • usability or heuristic analysis to assess the project's intended use
  • documentation to aid future development or design, including user interface specifications, style guides, interaction guides, and more
  • search-engine optimization based on current performance and utilizing semantic code and keywords